Myriad Overview
Audience: Wide stakeholder audience of HR leaders, tech investors, and community members.
Goals: Quickly pitch the problem, value proposition, and tech solution in an engaging 1-minute video. Clarify how the product works.
B2B SaaS Product Demo
Audience: Angel and Pre-Seed Investors with little to no knowledge of Human Resources
Goal: Provide an overview of the product and showcase the functioning features connected to the value proposition for product users and buyers.
User Validation Highlight Reel
Audience: Angel and Pre-Seed Investors with little to no knowledge of Human Resources
Goal: Quickly highlight positive feedback from users and showcase the need for the product
LinkedIn Video Content
Audience: HR leaders and community members
Social Media Strategy: Use a naturally networked base of users (HR professionals) to establish technology credibility and name recognition as a champion of HR professionals. Create confidence in Malika’s vision, business savvy, and team development skills with quick, digestible, and relatable content.
Content Goals: Validate areas of HR professional (technology user) problems. Provide digestible, accessible, and clear solutions. Warmly invite HR professionals to the conversation.
